Brands typically come to s360 when their ambition isn't being matched by their current agency. We have an agile team of 30 based in London with 300 specialists in the rest of the group. Changing agencies is never a fun process but whether your turnover ranges from £10m to £500m, your brand and budgets are in safe hands.

We don't do 'set and forget'. Instead we hire smart and driven people have an insatiable attitude to improve. As the architects of Ecom Leaders, a community of marketers, our conversations with you will be fuelled with industry trends and market insights. Expect our team to use these to proactively evolve your strategy; suggesting new consumer segments, a creative refresh, adding a new channel or launching into an emerging region. This has helped keep our average client growth rate at +18% for the last 3 years.

We aim to be a true extension of your team. An average individual's career at s360 lasts 5.5 years, meaning our clients avoid your the standard agency team churn. From day one we kick off with 'brand immersion' to understand how you tick, replaced by regular hotdesking and collaborative planning sessions to keep our partnership strong year-after-year. This might explain why we have client relationships stretching back to 2014.

Every agency has access to tools, platforms and methodologies. Where our s360 innovative solutions are different is how its born out of 20 years of only partnering with international consumer brands. We use s360's group benchmarking data to understand where your brand is underperforming versus category demand. We carry out FY budgeting using Media-Mix-Modelling tailored to an omnichannel buying journey. We evolve our own channel optimisations over time by plugging in AI, machine learning and other tactics that are proven to work across similar brands to you.

Monthly Management Fees: This covers the ongoing maintenance, improvement, updating and expansion that is crucial to the success of Google Ads, as well as regular reporting and insights.

Advertising Click Spend: You’re advertising spend can be a fixed amount each month or there is always the possibility to increase or decrease the spend depending on seasonality, peak periods, sales and promotions, increasing interest in your brand, etc. This amount can be quickly changed at any time.

With Google Ads it is vitally important that continual analysis, improvements, expansion and updating of campaigns is taking place. This includes implementing regularly launched new features, developing new campaigns for sales, promotions and new products/services, or continually working to increase your ROI and reduce your cost per sale/lead. This ongoing development, improvement and split testing allows us to get more and more out of your investment for you, fully justifying the need for monthly management.

In addition, our experienced team will also provide regular updates, insights to fuel you’re your broader marketing decisions, and monthly reports to fully detail how your investment is being utilised and what the returns and achievements towards your business goals has been each month.

s360's focus is firstly on understanding your business and your objectives, budgets and time frames. From here we are able to forecast the potential reach, traffic, and sales/enquiries/other goals that are achievable, with the aim of allowing you to understand the potential returns on your investment and how Google Ads can help achieve your business goals.

The key driver of our ongoing management and continual optimisation of your campaigns and website is to create notable year on year improvements. Get in touch to discuss your objectives and the results that your business could achieve.

Bing and Yahoo hold approximately 10% of the UK search engine market share. This has very slowly increased in recent years as Bing in particular has become the default search engine for many programmes, browsers and operating systems. Advertising on Bing and Yahoo is therefore a very logical way to increase your advertising reach by up to 10%.

Furthermore, advertising competition is less fierce on Bing and Yahoo, and therefore the advertising costs are typically slightly lower than on Google Ads. It is certainly a recommended extension of your search engine advertising activities.