Paid Social Creative Agency
How sophisticated is your creative strategy? Your customers have more choice than ever before. They're marketed to by hundreds of brands each day. They move between channels seamlessly. They buy across international borders.
We help established omnichannel brands implement digital creative that scales spend and sales year after year. Covering all core channels across DOOH, Social, Display and more. The secret though is our multi-market approach which utilises our knowledge of EMEA, APAC and North America to localise our creative campaigns, whether the customer pays in £, $ or €.
If it works for global retailers such as New Era, Lee and Victoria Beckham, could it work for you?
Conversion driving Creative for international brands
Our Creative Specialise take your raw assets and turn them into impactful videos, GIFS and static imagery with a clear narrative for the likes of Performance Max, Meta & TikTok and your wider channel mix. Whether that's record breaking Display and DOOH for Wrangler or scroll-stopping Social Ads for Lee's latest collaboration, work closely with brands to research, plan, produce and optimise creative assets to beat key success metrics and drive improvements across all customer touch-points.
The Creative agency for international brands
Creative testing resulting in performance uplifts across social
Growth
Measurement
Innovation
Specialists in Digital Creative for global brands
At s360 we partner with the best around by sitting at the heart of the eCommerce, digital marketing and media landscape. What that means for you is your s360 Digital Creative Specialists are part of the top 1% of Google Premier, Meta & TikTok partners, along with a stack of other performance marketing platforms.
We know though that being creative specialists isn't enough. Growing an international, omnichannel consumer brand is complex and requires different types of expertise. You'll be able to combine channel experts with market and category experts too. This means plugging a North America or APAC specialist into your team to help grow market share in a new region or adding a beauty, fashion or premium expert who knows what it takes to make your brand a category leader.
Frequently asked questions about partnering with s360
Why do brands choose s360?
Brands typically come to s360 when their ambition isn't being matched by their current agency. We have a team armed with a marketing model honed over 20 years of growing international retailers. Changing agencies is never a fun process but whether your turnover ranges from £10m to £500m, your brand and budgets are in safe hands.
How proactive will my team be?
We don't do 'set and forget'. Instead we hire smart and driven people have an insatiable attitude to improve. As the architects of Ecom Leaders, a community of marketers, our conversations with you will be fuelled with industry trends and market insights. Expect s360 to use these to proactively evolve your strategy; suggesting new consumer segments, a creative refresh, adding a new channel or launching into an emerging region. This has helped keep our average client growth rate at +18% for the last 3 years.
Will I see a "new face" every fortnight?
We aim to be a true extension of your team. An average s360 career lasts 5.5 years, meaning our clients avoid your the standard agency team churn. From day one we kick off with 'brand immersion' to understand how you tick, replaced by regular hotdesking and collaborative planning sessions to keep our partnership strong year-after-year. This might explain why we have client relationships stretching back to 2014.
Any other perks of partnering with s360?
Every agency has access to tools, platforms and methodologies. Where our s360 IP is different is how its born out of 20 years of only partnering with international consumer brands. We use benchmarking data to understand where your brand is underperforming versus category demand. We carry out FY budgeting using s360's innovative solutions with Media-Mix-Modelling tailored to an omnichannel buying journey. We evolve our own channel optimisations over time by plugging in AI, machine learning and other tactics that are proven to work across similar brands to you.
Do you offer a full overhaul on creative?
Whether your digital creative needs a refresh or you'd like to completely restrategize your brand's creative direction, our specialists are here to help! Our goal is to support clients in reaching their marketing goals and sometimes this requires taking a step back to be able to drive improvements going forward. We support clients through this process by reviewing what worked well and what didn't from previous creative, then really honing in on the key goals and north star metrics to be achieved across all customer touch-points. From here we can build out an informed and tailored plan for all future creative to target and engage customers across each stage of the funnel.
Creative guidance & briefing for photoshoots
Integrating with clients as an extension of their team, we provide creative consultancy on everything from photoshoot production, image selection, and video editing to asset creation, branding and brand activation. Our flexible approach allows us to provide support where you most need it depending on your priorities and business needs.
We only have static imagery, but want video - can you help?
Yes absolutely - in fact, this is how we often create video for our clients! All we need is your raw static imagery to transform it into scroll-stopping videos. Our specialists can create a variety of video assets using animations to bring your imagery to life and drive engagement across your campaigns.